The Valley of the Fun
Interview with Voyage Phoenix
Today we’d like to introduce you to Christopher McKenna.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story. The Valley of the Fun started out of a selfish desire. There were too many mornings when I would wake up and see pictures from the night before of an awesome event going on somewhere around the Valley, and I was completely unaware of it. This same feeling continued to crop up when talking to other people around this city, hence The Valley of the Fun was born.
We aim to aggregate all of the great events going on around town in one easy to navigate location so that no one will ever miss out on anything. We are continuously growing our list of events, starting with mostly music and now starting to branch into the plethora of food and beer festivals that hit the Valley once the weather becomes perfect outside.
We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you? The only true struggle along the way has been budgetary constraints early on. Creating and running a website that needs continual maintenance requires time and money, so it just required some initial startup capital. One of the fun struggles was gaining a foothold in the community. Starting truly as a grassroots movement, it took some time to gain a sizable following that would be of interest to the various venues and events going on around town.
So let’s switch gears a bit and go into The Valley of the Fun story. Tell us more about the business. We aim to aggregate all of the great events going on around town in one easy to navigate location so that no one will ever miss out on anything. We are continuously growing our list of events, starting with mostly music and now starting to branch into the plethora of food and beer festivals that hit the Valley once the weather becomes perfect outside.
We are most proud of the experiences that we are affording people. In addition to informing our audience of the wide range of events going on, we have been able to do a variety of ticket giveaways to events. One of my favorite memories was being able to give an Army veteran ticket to the Phoenix Lights Festival the weekend before he was to be deployed again overseas. The positive impact that this small gesture made was worth all the work we have done up to this point.
Has luck played a meaningful role in your life and business? We have been lucky to form some great partnerships with local business and venues around Phoenix that have helped us with growing our base and adding to the number of events that we can promote.